~/services $ brc --help --verbose

The full load-out,
one system.

Run the full stack or pull one piece. Everything is wired to the same audience, the same measurement, and the same straight-talking dashboard.

$ brc programmatic --spec--leadfull spec →

Programmatic Display

The tip of the spear. We bid premium open-web inventory the big platforms fence you out of - news, sports, streaming-adjacent, and lifestyle placements your buyers actually read. Aimed with the 18M purchase-intent audience, capped against waste, and measured on incremental lift from day one.

OUTPUT
✓ Open-web display & native, brand-safe
✓ Purchase-intent targeting, 18M deep
✓ Measured incremental lift
✓ Weekly field reports, plain English
MODES
├─ prospecting

Net-new in-market buyers pulled straight from the 18M intent graph.

├─ retargeting

Site visitors and abandoned carts, re-engaged across the open web.

├─ conquest

Buyers actively shopping competing brands and categories.

├─ reactivation

Lapsed customers matched from your file and brought back to the line.

├─ contextual

Placements beside the content your buyers actually read.

└─ geo & events

States, shows, and seasons - fenced, timed, and compliant.

$ brc analyze --specfull spec →

Market Analysis

Most firearms brands are flying blind outside their own store. We read demand, share, and white space straight off the category's largest intent dataset - including the state-by-state regulation picture - so you plan against the market that exists, not the one the forums talk about.

OUTPUT
✓ Demand & category-share reports
✓ Competitive landscape mapping
✓ State-regulation exposure map
✓ White-space & expansion targets
$ brc email --specfull spec →

Email Orchestration

The one audience nobody can take away from you. We build lifecycle programs engineered for deliverability in a category the big ESPs treat with suspicion - welcome, browse, replenishment, and win-back flows that report revenue, not opens.

OUTPUT
✓ Lifecycle automation, end to end
✓ Deliverability engineering
✓ List growth & graph enrichment
✓ Revenue-per-send attribution
$ brc web --specfull spec →

Web Development

Traffic is wasted on a slow site. We build storefronts and landing pages that load fast, convert, and come wired for tracking on day one - with the category-compliance details handled so a platform review doesn't sink the launch.

OUTPUT
✓ Storefront & landing-page builds
✓ Speed, SEO & analytics wiring
✓ Category-compliant UX & copy
✓ CRO testing after launch
$ brc ecommerce --specfull spec →

E-commerce Consulting

Selling in this category means payment processors that flinch, shipping rules that vary by state, and platforms that change the terms mid-quarter. We've dialed in stores through all of it - merchandising, checkout, retention - until traffic turns into rounds sold.

OUTPUT
✓ 2A-friendly payment & platform stack
✓ Merchandising & catalog strategy
✓ Checkout & conversion tuning
✓ Retention & LTV programs
$ brc ai --specfull spec →

AI Consulting

Everyone's selling AI. We deploy it where it earns its keep: audience modeling, creative production, reporting automation, and workflows your team actually runs. No trust-me-bro hype - if a tool doesn't beat the baseline, it doesn't ship.

OUTPUT
✓ Audience & propensity modeling
✓ Creative-production workflows
✓ Reporting & ops automation
✓ Team enablement & tooling audits
// Straight talk

Not sure which command you need?

That's what the first call is for. We'll audit where you're blocked and tell you what we'd run - and if we're not the right fit, we'll say so.

Book a call